Digital design
Digital design

Digital design by Me

I specialise in creating engaging digital interfaces designed around the end user.

I know what works on websites, what makes sense in an app, and what drives clicks on email.

Every platform demands a unique set of skills, but the principles are the same: beauty, simplicity and ease of use.

When designing for the screen, I gear everything around the user – it needs to look great, no doubt about that, but the journey has to make sense too.

User journey

I start by understanding who your user is and what they’re trying to achieve. Then I map out the user journey – the foundation of everything that follows.

Wireframes

The next step is creating wireframes, a visual guide that forms the skeleton of a website and focuses on what it does, not what it looks like. Wireframes help establish functionality, while measuring the practicality of a design concept.

User interface

Once these foundations are in place, it’s time to get creative. I’ll use proven design principles to make sure it’s uniquely ‘you’ – a distinctive digital design that seamlessly reflects your brand.

Whether you’re launching a new website, developing an app, or planning an email campaign, I’ll make sure the design does its job.

Get in touch with me today to find out more.